Who We Are

At Safe Retrieve, we believe dogs are part of our active lifestyle and should have safe boundaries at home and wherever we go! We want to create a safe world where dogs never run away, and are always connected.

Our passion and expertise in dog behavior, GPS technology, and pet product leadership has enabled us to develop and patent SkyShepherd, a self-contained Wireless Location-Assisted Zone Guidance System, or “GPS Dog Fence,” for short.  SkyShepherd enhances your relationship with your dog, working humanely with its natural instincts to reinforce good behavior, and make boundary learning fast and permanent.

 

Meet the Inventors 

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Kevin Nieuwsma

Trail Blazer

 
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Rod LANDERS

Technologist

 
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Chad James

Trainer

 
Kevin Nieuwsma

KEVIN NIEUWSMA

Kevin has a passion for bringing proprietary concepts to marketplace reality. He has more than 20 years of executive experience with technology businesses involved in radio frequency identification (RFID), global positioning system (GPS) and geo-visual analytics (GIS).

Kevin has been involved in bringing one of the best innovations to the pet care industry. Before SkyShepherd, Kevin and his team brought to market the highly successful global solution for finding your pet when lost. The implantable RFID “micro-chip”, is recommended by veterinarians and humane societies globally, resulting in millions of lost pets around the world being re-united with their owners.

“SkyShepherd is a brilliant invention that has taken more than 6 years to develop and test. It is amazing to see how easy it is to set up a boundary area and how quickly dogs understand the guidance system. My dog “Maya” loves that SkyShepherd rewards her for being in the right place and doing the right thing”

Rod Landers

RODNEY ("ROD") LANDERS

Rod is our Chief Technologist and Systems Engineer. He’s been integrating GPS and other wireless technologies into electronic systems for over 20 years, and is a recognized leader and expert in what is now called the Internet of Things.

His drive to do what is thought can’t be done has lead to several patents and resulted in innovations such as an automated landing system for commercial aircraft, an autonomous aerial vehicle to support US troops on the ground overseas, E911 for cellular phones, and many others.

With SkyShepherd, He has taken this knowledge and created something unparalleled in the pet industry's emerging wearable technology category.

“SkyShepherd was designed to, ‘just work’. It’s simple enough to use that my dad set up and activated a boundary by just following the prompts on the screen. It truly is a breakthrough in pet tech and represents an elegant solution matching the lifestyle of dogs and their owners. ”

Chad James

CHAD JAMES

Chad is our animal behavior and dog training expert. He’s spent nearly 50 years pioneering design, modeling and production of electronic animal training products designed to improve the animal/human relationship. Chad is recognized for his unique work and has several patents for the products he has brought to market, including: Tri-Tronics, Eltrex4, Dogtra, Unleashed Technology and CJE Products.

After years of studying animal behavior science, Chad developed Guidance Training, which emphasizes timing and consistency combined with lower-level feedback in dog training. When humans provide feedback, consistency and immediacy are always a challenge, especially when frustration comes into play. But SkyShepherd harnesses GPS to give dogs truly immediate and consistent feedback, dynamically. SkyShepherd guides your dog as it moves. This technique of consistently and immediately providing dynamic lower-level feedback, along with its incorporation of positive reinforcement, is why SkyShepherd is such a break through and so effective; dogs just 'get it'.

“I am thrilled that we can finally allow dogs to guide themselves where to stay safe and I am amazed by how quickly and permanently they learn as SkyShepherd provides consistent feedback cues based on the GPS location technology. SkyShepherd creates a believable, trust-based safety area that the dog learns to accept as its own for comfort and wellness.”